This is my first post so please go easy on me : ) My area of knowledge is coffee, I live and breath it. I can't speak for other industries, so this is specific to coffee. The cofffee value chain is incredibly disturbing. Coffee farmers WW, are facing numerous challenges, especially in Ethiopia.
What I struggle with is that technological innovation does not occur at the farm level. It's upstream. At the farm level is where I see an immense amount of opportunity for disruptive investments to be made to enhance farmer's livelihood and for positive environmental change to occur. Coffee farmers could have 2-3 additional streams of income if investment was made at this level.
Below is an article written on a technology I uncovered through a lot of research, super heated steam, that is likely applicable to other agriculture commodities. I'm hoping to bring this to Ethiopia. So... Read more
Hi Everyone, I'm excited to join this network. I'm an American whose lived in China for the last 10 years. I own a coffee company who imports and roast coffee from around the world and distributes throughout China. However, Ethiopia holds a strong place in my heart. The past several years I've spent my time seeing where and how the coffee value chain could be enhanced to advance the livelihoods of coffee farmers. I believe I've found a solution I will share.