POP marcket

Posted By in AgriProFocus Netherlands
Posted 17 October 2018 at 10:42

Campaign and pop-up market promoting local products

We celebrated the launching ceremony of the campaign ‘’I eat local and you’’ and the opening of the pops markets promoting local products processed from Niger.

This launch took place on Saturday October 13th, 2018 at ‘’Palais du 29 Juillet de Niamey” under the chairmanship of the “Ministre, Haut commissariat à l’initative 3N”, in the presence of the Governor of the region of Niamey, representatives of the diplomatic, institutions of the Republic, NGOs, technical and financial partners, banks and financial institutions, civil society organizations, farmers' organizations, agribusinesses enterprises

• More than 400 people took part in the ceremony; all these participants visited the exhibition stands.

• 20 exhibition stands

• 40 women and young transformers

• Exhibitors sell between 30.000-150.000CFA

• 10 to 30 relationships by exhibitor.

After the official launch, more than 200 other people visited the exhibition s

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Wim Goris thanks for sharing, madame Zeinabou. The focus of the campaign is really spot-on for 2 reasons: it promotes products from local agri entrepreneurs and it reduces the carbon footprint of logistics. The same discussion is happening in Europe, targeting consumers to think about the origin of their food items. .. 

3 weeks 1 day ago